Your open house planned, promoted and followed up.
From the date on your calendar to a note for every visitor.
How it works.
River picks a weekend afternoon, builds the RSVP and sign-in page, designs postcards and signs, and fills the printing and treats carts. Afterward it drafts a personal note to every visitor.
Choose the listing and date
River suggests your first weekend on market, clear of your calendar and big local events.
River makes and carts it all
A page with a QR sign-in, postcards, a sign and a table tent, with printing and treats in carts.
Visitors hear from you
Each one gets a personal note, drafted from what they wrote when they signed in.
What you get.
- An RSVP and sign-in page with a QR code for the door and the postcards
- Postcards, a directional sign and a table tent in a print cart, treats in another
- The open house on the MLS and your calendar, with a follow-up drafted per visitor

Start in three steps.

Get River
Download the app for your computer.

Sign up as a real estate agent
When River asks your role, choose Real estate agent.
- Playbooks
Real estate agent
Start a playbook and River works through it with you in the chat.
StartPrep a new listing for marketRiver pulls comps, polishes the photos, writes the remarks, and builds the flyer, property page and MLS draft.StartPlan a buyer’s showing dayRiver picks the homes, requests the showings, maps the route, and drafts your follow-up after the tour.StartPlan an open houseRiver picks the date, makes the sign-in page and signs, carts the printing and treats, and drafts follow-ups.Start “Plan an open house”
Press + in your Dock, open Playbooks, and press Start. River suggests your newest listing, a weekend afternoon and a modest budget.
A few things to know.
How do the neighbors hear about it?
River designs neighbor postcards and carts them at Vistaprint, where Every Door Direct Mail covers the nearby streets, or at the printer you already use.
Does the open house show up on Zillow?
River enters it on your MLS, which usually carries it to Zillow and Realtor.com, and posts your graphics.
What does it cost?
It uses your plan’s AI credit, like everything else in River. The printing and treats are separate, kept within the budget you set.
View pricingMore for real estate agents.
All real estate agent playbooksTry it on your own work.
Download River, choose Real estate agent, and press Start on “Plan an open house”.

