Every new review answered, in your own voice.
Google, Yelp and your store. Posted on your OK.
How it works.
River gathers your new reviews, writes each person a short reply that names what they loved, and posts them all after one go-ahead. Complaints come with a suggested fix for you to decide.
Tell River what’s off-limits
Refunds, discounts or anything you’d rather decide yourself. River won’t promise them.
River answers each reviewer
By first name, naming the exact thing they loved, or owning a problem without arguing.
Replies live, themes on top
Each reply goes up where the review lives, and the month’s themes show what people keep mentioning.
What you get.
- A personal reply posted to every new review on Google, Yelp and your store
- A Reviews Sheet with each review, its reply and the month’s themes on top
- A suggested fix for each complaint, with a private message drafted where allowed

Start in three steps.

Get River
Download the app for your computer.

Sign up as a small business owner
When River asks your role, choose Small business owner.
- Playbooks
Small business owner
Start a playbook and River works through it with you in the chat.
StartReply to your new reviewsRiver gathers new reviews from Google, Yelp and your store, writes replies in your voice and posts them on your OK.StartRestock before you run outRiver checks your sales and stock, works out what runs out first and fills your suppliers’ carts.StartSet up a holiday saleRiver plans the offer, makes the graphics and a poster, and sets the sale up in your store, on Google and on social.Start “Reply to your new reviews”
Press + in your Dock, open Playbooks, and press Start. River finds your review sites, then checks your sign-off and what’s off-limits.
A few things to know.
Which review sites does it cover?
Google Business Profile, Yelp, Etsy, Shopify and Square. River finds where your reviews live from your website and the accounts you’re signed in to.
How does it handle a bad review?
It acknowledges the problem without arguing, keeps order and personal details out of public view, and invites the person to reach you directly. It never asks anyone to change a review.
What does it cost?
It uses your plan’s AI credit, like everything else in River. Replies go out through the Google, Yelp and store accounts you already run.
View pricingMore for small business owners.
All small business owner playbooksTry it on your own work.
Download River, choose Small business owner, and press Start on “Reply to your new reviews”.

