Your story, pitched to editors who’d run it.
Short pitches in your voice, one angle per outlet.
How it works.
River reads what each outlet ran this year, finds the editor who assigns it and what it pays, and writes a pitch that sounds like you and fits their readers.
Share the idea
One line or a Doc is enough, plus any dream outlets you have in mind.
River reads each outlet
Six to eight outlets checked live, a reach or two among strong fits, closed ones swapped out.
Out on your one yes
Every pitch goes the same day, each with its own angle; one at a time only if you want an exclusive.
What you get.
- A Pitch tracker Sheet: outlet, editor, related piece, pay, angle and status
- A 150 to 250 word pitch for each editor, with two of your clips linked
- A two-line follow-up in each thread after a silent week
Start in three steps.
Get River
Download the app for your computer.
Sign up as a writer
When River asks your role, choose Writer.
- Playbooks
Writer
Start a playbook and River works through it with you in the chat.
StartPitch your story to editorsRiver finds editors who run stories like yours, writes each a short pitch and follows up once you say send.StartQuery literary agents for your bookRiver finds agents open to books like yours and fills in each query to their rules, ready for your yes.StartPlan a writing retreatRiver finds a quiet place to write, plans your writing days and has the stay and groceries ready to book.Start “Pitch your story to editors”
Press + in your Dock, open Playbooks, and press Start. River looks for the idea in your Drive and Notes, then asks which outlets you’d love.
A few things to know.
Which outlets will it pick?
A mix from your clips: one or two reaches and the rest strong fits, each one that has really run this kind of story and has a named editor. Add dream outlets and River checks them too.
Will it agree to a rate for me?
No. River pitches and follows up, but rates and terms are yours to settle with the editor.
What does it cost?
It uses your plan’s AI credit, like everything else in River. Pitches go out from your own email, so editors reply straight to you.
View pricingMore for writers.
All writer playbooks
Try it on your own work.
Download River, choose Writer, and press Start on “Pitch your story to editors”.