Bring more people into your biggest deals

No big deal riding on one contact.

Who’s missing on their side, by name, with an ask.

Download RiverHow to start

How it works.

River sees who on the buyer’s side is really engaged in each big deal, finds real people for the roles that are missing, from finance to IT, and writes the asks, champion first.

  1. Pick the deals

    Your biggest open deals closing this quarter, from your CRM, or any you name.

  2. River maps who’s engaged

    Only people who replied, met or spoke with you in the last 60 days count. Then it names who’s missing.

  3. Asks, champion first

    A line to your champion for each missing person, and a short note to each new name that mentions them.

What you get.

  • A Deal coverage Sheet of who’s engaged and who’s missing in each big deal
  • A real, current person named for every gap, with a work email
  • Every new contact added to the account and deal in your CRM, with their role
The finished result of Bring more people into your biggest deals in River

Start in three steps.

  1. River’s app icon

    Get River

    Download the app for your computer.

  2. River’s first question, “What’s your role?”, with Salesperson chosen

    Sign up as a salesperson

    When River asks your role, choose Salesperson.

  3. Start “Bring more people into your biggest deals”

    Press + in your Dock, open Playbooks, and press Start. River asks which deals to cover and whether to go through your champion first.

A few things to know.

Who counts as missing?

Anyone a deal this size needs who hasn’t been in a two-way conversation with you: the person who signs, finance, security or IT, procurement or the lead of the team that will use it.

Won’t my champion mind?

Your champion is asked first, in your existing thread, and every note to someone new names them. Nothing goes out before your go-ahead, and only to the people you approved.

What does it cost?

It uses your plan’s AI credit, like everything else in River. It reads the CRM, calendar and call recordings you already keep.

View pricing

More for salespeople.

All salesperson playbooks

Try it on your own work.

Download River, choose Salesperson, and press Start on “Bring more people into your biggest deals”.

Download RiverSee every playbook