Marketing & GrowthFree
Guest Post Pitch Writer With Topic Ideas
Name the publication and say what you know. River checks its guidelines and recent posts, then writes a pitch with three tailored topic ideas.
River's guest post pitch generator writes the email that gets an editor to say yes to your article. Name the publication and describe what you know: your expertise, your experience, the ideas you want to share. River looks up the publication's contributor guidelines and recent posts on the web, then writes a short pitch with three topic ideas that fit its readers and do not repeat what it just published. Each idea has a working headline and a few outline points, so the editor can picture the piece.
Most guest post pitch templates are written for any blog, which is why editors can spot them in a line. They open with praise for the site, propose topics the publication covered last month, and promise high-quality content. This pitch follows the publication's own rules, offers angles only you can write from your experience, and is honest about who you are. It also flags sites that charge for posts or do not accept contributions, so you do not waste a pitch on them.
It is for consultants, founders, freelance writers and agency teams building authority through contributed articles, for themselves or for clients. Use it before writing anything, because an accepted pitch tells you exactly what the editor wants and saves days spent on the wrong article. When you are answering a journalist instead, the HARO response writer fits better. For articles you are ghostwriting for an executive, start from an interview with the thought leadership article writer.
How guest posting works when it works
Editors accept pitches that solve their problem: a steady supply of useful articles their readers want, from people who know the subject. They reject pitches that solve the writer's problem, such as needing a backlink. Read the contributor guidelines and the last few months of posts before pitching. Look for the questions readers ask in comments, the topics covered only briefly, and the format the site prefers. A pitch that fills a real gap in that publication earns a reply far more often than a clever topic.
Pitch ideas, not finished drafts, unless the guidelines ask for a draft. A short email with three specific angles lets the editor pick the one that fits their calendar and shape it before you invest days in writing. Each angle should say what the reader will be able to do afterwards and why you are the person to write it, ideally with a detail from your own work. Keep the email under 200 words, and link two pieces you have published rather than attaching anything.
Treat links honestly. Google's spam policies list links with optimised anchor text in guest posts distributed on other sites as link spam, and some publications mark contributor links so they pass no ranking credit at all. The lasting value of a guest post is the audience, the credibility and the relationship with the editor. Write for those, include a natural author bio link if the site allows one, and avoid any site that sells placements.
How it works
Describe your expertise
What you know, what you have done, and the ideas you would like to write about.
Name the publication
The site's name or link, and the editor's name if you know who reads pitches.
Get the pitch
A short pitch with three tailored ideas, a subject line and a follow-up email.
Write the accepted post
When the editor picks an idea, ask River in chat to draft the full post to their guidelines.
What you get
- A short pitch to the editor that follows the publication's own contributor guidelines
- Three topic ideas built for its readers, each with a working headline and outline points
- Recent posts checked on the web, so your ideas do not repeat what the site just published
- A line on why you should write it, using only the experience you supplied
- A warning when a site does not accept guest posts or charges for placements
- A brief follow-up email, plus the full draft once the editor picks an idea
Common questions
Should I send a finished article or a pitch?
A pitch, unless the publication's guidelines ask for a full draft. Editors like to choose the angle and fit it to their calendar, and a pitch costs you far less if the answer is no. River checks the guidelines first and tells you which the publication prefers before writing anything for you to send.
Are guest posts still worth it for SEO?
For audience and credibility, yes. As a link-building tactic, be careful: Google's spam policies treat links with optimised anchor text in guest posts as link spam, and paying for placements carries the same risk. Pitch publications your customers actually read, and treat any author bio link as a bonus rather than the goal.
What if the publication does not accept guest posts?
River checks for contributor guidelines and recent bylines from outside writers. If the site does not take contributions, or only publishes paid sponsored posts, it tells you rather than writing a pitch that will be ignored, and suggests looking for publications with a similar audience that do accept them.
Can I pitch the same ideas to several publications?
Pitch one publication at a time for each idea, or say clearly that it is a simultaneous pitch if the guidelines allow it. Editors dislike finding an accepted article running elsewhere. River can adapt the pitch for another publication with fresh angles, so each editor gets ideas built for their readers. An idea no editor takes can still run under your own name as a LinkedIn article.
Will River write the guest post too?
Yes, once an idea is accepted. Ask in chat and River drafts the full article to the publication's length and style guidelines, built on your experience and examples, with any facts cited. It does not invent anecdotes or statistics, so have your examples ready, or River will mark where one is needed.
Built by
Chandler Supple
Co-founder & CEO, River
Chandler has spent the last six years working in AI, building tools for millions of users and Fortune 100 companies. In 2025, he co-founded River to build a new kind of operating system for AI agents.
Guest Post Pitch Writer With Topic Ideas
Describe what you need, add any files you have, and your workspace opens with the work already underway.